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![ALEXANDER MCQUEEN DROPS LOOKBOOK FOR PATTERN HEAVY FW19 COLLECTION](http://seventeenthebrand.com/cdn/shop/articles/amc7.jpg?v=1556492943&width=800)
ALEXANDER MCQUEEN DROPS LOOKBOOK FOR PATTERN HEAVY FW19 COLLECTION
Alexander McQueen has released its full lookbook for the Fall/Winter 2019 season. As one of the i...
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![KANYE WEST & YEEZY DROP "SUNDAY SERVICE" APPAREL FOR COACHELLA PERFORMANCE](http://seventeenthebrand.com/cdn/shop/articles/k6.jpg?v=1555927844&width=1038)
KANYE WEST & YEEZY DROP "SUNDAY SERVICE" APPAREL FOR COACHELLA PERFORMANCE
To coincide with this morning’s “Sunday Service” performance at Coachella, Kanye Westdrops a s...
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![IN GOLD WE TRUST DROP FLUIDITY-INSPIRED SUMMER COLLECTION](http://seventeenthebrand.com/cdn/shop/articles/ig6.jpg?v=1555864659&width=1072)
IN GOLD WE TRUST DROP FLUIDITY-INSPIRED SUMMER COLLECTION
In Gold We Trust has just released a gender-neutral Spring/Summer 2019 collection. Inspired by ge...
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![KID CUDI X CACTUS PLANT FLEA MARKET RELEASE COACHELLA MERCH ONLINE](http://seventeenthebrand.com/cdn/shop/articles/kid_5.jpg?v=1555863935&width=1280)
KID CUDI X CACTUS PLANT FLEA MARKET RELEASE COACHELLA MERCH ONLINE
Following behind Kid Cudi and Cactus Plant Flea Market’s capsule drop at Coachella last week, the...
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![GUCCI TURNS BACK TIME WITH THE CHENILLE BASEBALL HAT](http://seventeenthebrand.com/cdn/shop/articles/gucci.jpg?v=1555863405&width=1500)
GUCCI TURNS BACK TIME WITH THE CHENILLE BASEBALL HAT
Gucci takes it back to the ’80s with a chenille-constructed baseball cap. The made-in-Italy hats...
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![PAUL POGBA & ADIDAS REUNITE FOR BASKETBALL-INSPIRED COLLABORATION](http://seventeenthebrand.com/cdn/shop/articles/pogba.jpg?v=1555243608&width=1280)
PAUL POGBA & ADIDAS REUNITE FOR BASKETBALL-INSPIRED COLLABORATION
adidas has continued its ongoing collaboration with France and Manchester United footballer Paul ...
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![THE BALENCIAGA TRIPLE S GETS TWO NEW FAUX SMUDGED COLORWAYS](http://seventeenthebrand.com/cdn/shop/articles/b1.jpg?v=1555240431&width=1200)
THE BALENCIAGA TRIPLE S GETS TWO NEW FAUX SMUDGED COLORWAYS
Brand: Balenciaga
Model: Triple S
Key Features: The faux smudging on the lower portion of the sho...
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![JEAN PAUL GAULTIER IS ARGUABLY SUPREME’S EDGIEST COLLABORATOR YET](http://seventeenthebrand.com/cdn/shop/articles/Jean-Paul-Gaultier-Supreme-GQ-02022019_16x9_6453293d-92e3-4a1f-ba50-21247208ead4.jpg?v=1555242602&width=1280)
JEAN PAUL GAULTIER IS ARGUABLY SUPREME’S EDGIEST COLLABORATOR YET
Supreme has revealed its latest high-fashion collaboration, this time with famed Parisian designe...
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![THE STEVEN HARRINGTON X NIKE FLYLEATHER COLLECTION CELEBRATES EARTH DAY EVERY DAY](http://seventeenthebrand.com/cdn/shop/articles/steven-harrington-nike-flyleather-release-date-price-06.jpg?v=1555241433&width=800)
THE STEVEN HARRINGTON X NIKE FLYLEATHER COLLECTION CELEBRATES EARTH DAY EVERY DAY
Brand: Steven Harrington x Nike
Model: Air Force 1, Cortez, and Blazer
Key Features: The immediat...
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![DONALD GLOVER GAVE AWAY HIS ADIDAS SNEAKERS FOR FREE VIA AIRDROP AT COACHELLA](http://seventeenthebrand.com/cdn/shop/articles/donald-glover-adidas-originals-nizza-release-date-price-00.jpg?v=1555242152&width=320)
DONALD GLOVER GAVE AWAY HIS ADIDAS SNEAKERS FOR FREE VIA AIRDROP AT COACHELLA
Donald Glover treated a handful of lucky Coachella attendees to a free pair of his as-yet-unrelea...
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![YSL’S GAS STATION POP-UP IS TAKING OVER COACHELLA](http://seventeenthebrand.com/cdn/shop/articles/ysl-coachella-pop-up-01_7fb55d41-1eeb-4e2a-b88a-b24c0d3cd2f1.jpg?v=1554671226&width=1200)
YSL’S GAS STATION POP-UP IS TAKING OVER COACHELLA
YSL Beauty announces a one-of-a-kind pop-up experience for this year’s Coachellafestival. Located...
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![ALPHA INDUSTRIES SS19: MORE THAN BOMBER JACKETS](http://seventeenthebrand.com/cdn/shop/articles/alpha-industries-ss19-08.jpg?v=1554671043&width=533)
ALPHA INDUSTRIES SS19: MORE THAN BOMBER JACKETS
This year is a big one for Alpha Industries, as the military-inspired apparel brand is celebratin...
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![EDITOR’S PICK: 5 OF THE BEST COATS FOR MEN THIS WEEK](http://seventeenthebrand.com/cdn/shop/articles/191863M180002_1.jpg?v=1554668601&width=672)
EDITOR’S PICK: 5 OF THE BEST COATS FOR MEN THIS WEEK
1. Valentino: Blue Denim Go Logo Jacket [£1150]
Long sleeve non-stretch denim jacket in blue. S...
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![J HUS SURPRISES THE CROWD AT DRAKE'S CONCERT IN LONDON](http://seventeenthebrand.com/cdn/shop/articles/Schermafbeelding-2018-01-14-om-20.38.11-972x543.png?v=1554672712&width=972)
J HUS SURPRISES THE CROWD AT DRAKE'S CONCERT IN LONDON
Last night was mad. Beh love to all my fans, friends and family. Been seeing all the support...
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![NEW FENDI MESSENGER BAG](http://seventeenthebrand.com/cdn/shop/articles/Screen_Shot_2019-04-07_at_22.40.37.png?v=1554666487&width=742)
NEW FENDI MESSENGER BAG
New Fendi‘s Pequin Striped Messenger Bag is just in time for the festival season!
The miniature t...
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![THE NEW ALL-BLACK YEEZY BOOST 350 V2](http://seventeenthebrand.com/cdn/shop/articles/all_black.jpg?v=1555235319&width=225)
THE NEW ALL-BLACK YEEZY BOOST 350 V2
After leaks suggesting adidas Originals and YEEZY would be releasing an all-black version of the ...
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![OFF-WHITE™ DELIVERS EXCLUSIVE REFLECTIVE LOGO CAPSULE FOR HARRODS](http://seventeenthebrand.com/cdn/shop/articles/off-white-harrods-exclusive-reflective-capsule-collection-1.jpg?v=1554077396&width=854)
OFF-WHITE™ DELIVERS EXCLUSIVE REFLECTIVE LOGO CAPSULE FOR HARRODS
Off-White™ has already delivered seasonal capsules to its own Jakarta outpost and long-running I...
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![ANTI SOCIAL SOCIAL CLUB RECRUITS PERIOD CORRECT, ROTIFORM AND 24KARATS FOR RACING-INSPIRED HOODIE](http://seventeenthebrand.com/cdn/shop/articles/ANTI.jpg?v=1554075871&width=825)
ANTI SOCIAL SOCIAL CLUB RECRUITS PERIOD CORRECT, ROTIFORM AND 24KARATS FOR RACING-INSPIRED HOODIE
The ever-provocative Anti Social Social Club keeps its streak of automotive-centric itemsgoing, j...
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![GIVENCHY "GLOW" COLLECTION](http://seventeenthebrand.com/cdn/shop/articles/Screen_Shot_2019-04-07_at_23.37.46.png?v=1554669315&width=996)
GIVENCHY "GLOW" COLLECTION
For Pre-Fall 2019 Artistic Director Clare Waight Keller explores the notion of duality with a spe...
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![NEXT-GENERATION IPHONES COULD FEATURE TWO-WAY WIRELESS CHARGING](http://seventeenthebrand.com/cdn/shop/articles/https---hypebeast.com-image-2019-04-new-iphones-two-way-wireless-charging-01.jpg?v=1554674283&width=1400)
NEXT-GENERATION IPHONES COULD FEATURE TWO-WAY WIRELESS CHARGING
Following Samsung’s Galaxy S10 and Huawei’s Mate 20 and P30 Pro, analysts believe next-generation...
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![BUSTED: AMBUSH BUSTED COPYING OTHER DESIGNERS WITH HER ACCESSOIRES](http://seventeenthebrand.com/cdn/shop/articles/Screen_Shot_2019-04-08_at_00.55.48.png?v=1554673930&width=586)
BUSTED: AMBUSH BUSTED COPYING OTHER DESIGNERS WITH HER ACCESSOIRES
You already heard about Diet Prada right? 2 Dieters that always reveals the truth about fashion. ...
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![THE 15 BEST PRODUCTS TO DROP THIS WEEK](http://seventeenthebrand.com/cdn/shop/articles/http___whatdropsnow.s3.amazonaws.com_product_images_images_146170_4164621d9c9289df8426ef5ddebb3edc333e178a.jpg?v=1553463294&width=1200)
THE 15 BEST PRODUCTS TO DROP THIS WEEK
Here we are again with our extended blog about the musthaves to drop this week.
This week’s selec...
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