#17talks

GUCCI DROPS CRUISE 2020 VIDEO CAMPAIGN

Gucci is a party. After unveiling its collaboration with rap superstar Gucci Mane for it’s Cruise 2020 collection, Gucci continues to roll out its Cruise 2020 content. With a tag line that reads ‘Gucci is a party, and everyone is invited,’ the Italian luxury brand recently unveiled it’s Cruise 2020 campaign titled “ComeAsYouAre_RSVP.” The campaign video which features Gucci Mane, Sienna Miller and Iggy Pop sees the diverse characters as guests at a party in a Roman villa, outlining Alessandro Michele’s Gucci spirit. Take a look at the Gucci Cruise 2020 campaign in the video below:

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GUCCI DROPS CRUISE 2020 VIDEO CAMPAIGN

OFF-WHITE™ BEATS GUCCI AS WORLD’S “HOTTEST BRAND” FOR 2019 Q3

According to the Lyst Index. According to the Lyst Index, Virgil Abloh’s Off-White™ label is the world’s “Hottest Brand,” marking its return to the top spot for the second time in the last four reports. Outlining this quarter’s hottest brands, Off-White™ lands at the number one spot after overtaking Gucci, which has battled between the first and second place in the past two years, into the third place. Balenciaga comes in at second place, while moves up two places Versace claims the fourth spot and Prada keeps the fifth sports after an active 2019. Take a look at the full Lyst Index for Q3 2019 online here.

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OFF-WHITE™ BEATS GUCCI AS WORLD’S “HOTTEST BRAND” FOR 2019 Q3

BILLIONAIRE BOYS CLUB TEASE COLOURFUL HOLIDAY 2019 COLLECTION

Festive Fashion. The latest in a number of brands to drop their holiday 2019 collection lookbook, Billionaire Boys Club recently unveiled their “tropical winter” themed offering which takes a colourful, print heavy approach to dressing for the festive season. Comprising a slew of outerwear options such as puffer gilets, bombers and parka jackets complemented by essentials such as tracksuits, sweaters and tees; BBC ups the ante on their typically bold approach with a combination of vibrant prints, bold colours and plush materials such as corduroy and fleece. Check out more shots of the drop below or shop your favourites on Billionaire Boys Club’s website from October 28th. View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger

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BILLIONAIRE BOYS CLUB TEASE COLOURFUL HOLIDAY 2019 COLLECTION

TAKE A LOOK AT THE NEW FOUR-FLOOR ADIDAS LONDON FLAGSHIP STORE

Oxford Street's Latest Arrival. Reimagining the future of retail, adidas opened its new London flagship store on the capital’s Oxford St. today which integrates the latest in consumer technology alongside an expansive range of the brand’s wares. Set across four floors, the new space embraces the experience-based retail approach with services such as Sneaker Cleaning, Maker Lab, Alpha Bra fitting & Running Lab bolstering the brand’s product offering as well as the introduction of the ‘Bring it to Me’ app which streamlines the customer journey. Gadgets and gizmos aside, the location is set to home the widest range of adidas football apparel, footwear, Originals designs and collaborations, so between that and the app – copping the latest adidas wares should be easier than ever. Want to pop down for yourself? Check it out at 25 Oxford St, Mayfair, London W1C 2PG. PHOTO CREDIT: @adidas View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger

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TAKE A LOOK AT THE NEW FOUR-FLOOR ADIDAS LONDON FLAGSHIP STORE

KIM JONES TEASES DIOR MENS SUMMER CAMPAIGN VIA INSTAGRAM

Back to the Future. Always one to present the latest from Dior via Instagram, Kim Jones took to the social network recently to give us a sneak peek of the upcoming Summer 2020 Menswear campaign. Shot by Steven Meisel, artist and collaborator Daniel Arsham created a unique “Back to the Future” DeLorean car setpiece for which models Ludwig Wilsdorff, Serigne Lam, Kohei Takabatake, Liam Marquant and Braien Vaiksaar appear around. Alongside some of the pending apparel highlighted, the French label’s collaborative clutches with Rimowa appear also. Check out a couple of shots below or stay tuned for the full campaign when it releases. PHOTO CREDIT: @MrKimJones

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KIM JONES TEASES DIOR MENS SUMMER CAMPAIGN VIA INSTAGRAM

BAPE & MCM JOIN FORCES FOR CO-BRANDED AW19 CAPSULE COLLECTION

Limited edition. After weeks of teasing, the upcoming drop, BAPE and MCM recently unveiled their forthcoming collaborative autumn/winter 2019 capsule. Packed with styles for both men and women, the collection features everyday essentials including track jackets, crewnecks, hoodies, as well as t-shirts, all decorated with an exclusive camo print that utilizes BAPE’s signature Ape Head logo and MCM’s iconic motif. Graphic-heavy ribbon embellishments run down the sides of pants and sleeves in the collection, while the famous Baby Milo logo makes an appearance on the collections crew necks. To go along with the apparel drop, the collab collection also features MCM leather goods, such as a Weekender Bag, Large and Mini wallets, and the classic MCM Back, all decorated in MCM’s signature Cognac Visetos pattern and BAPE’s omnipresent Shark Face motif. Stand out pieces in the collection include a BAPE Camo Backpack that’s been updated with black webbed straps, gold hardware, leather piping and a gold co-branded plaque. Shot in Brooklyn by Berlin-based photographer, Vitali Gelwich, the BAPE x MCM collection is expected to hit selected retailers, as well as online on October 26. Check out the limited-edition collection in the lookbook images below: PHOTO CREDIT: BAPE // MCM View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger View Larger

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BAPE & MCM JOIN FORCES FOR CO-BRANDED AW19 CAPSULE COLLECTION