Off-White's New Look.
While we’ve all grown familiar with Off-White’s signature “X” logo over the years, there’s been more than a few clues recently that the brand is about to change things up with a new logo on the horizon.
Having already been shown at their spring/summer 2020 womenswear show in Paris, as well as appearing on new garment tags, Virgil Abloh took to Instagram to provide further evidence via a selection of images presenting the logo with the caption “@off____white™ **updated identity. miscellaneous images.”
Thoughts? Check out the post for yourself here to make your own judgement.