Adidas Re-Evaluates Balenciaga Partnership
In the aftermath of Balenciaga’s controversial “Gift Shop” campaign, Sneaker Freaker recently posted screenshots of new customer service emails from Balenciaga and adidas that said pre-orders from the brands’ collaborative collection would be delayed or not fulfilled.
“We have taken the time to re-evaluate our partnership with Balenciaga and we have decided to pause all product launches until further notice,” read adidas’ email. “Unfortunately, therefore, we will be unable to fulfill your pre-order of the Balenciaga/adidas Stan Smith.” Balenciaga’s email was more murky, telling customers that orders would be “delayed in shipment” and that previous tracking numbers were no longer correct.
According to the outlet, the customer who received the emails had recently received a pair of Balenciaga x adidas Triple-S, so the status of their partnership is most likely fluid.
